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ASX continuous disclosure: Guidance Note 8 – how to stay out of hot water
ASX’s continuous disclosure obligations and social media – in response to Guidance Note 8 It’s 9am Monday morning and Sydney’s corporate advisors, company secretaries and in-house investor relations...
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Trading on the Machine Readable Tweet
At 1:07pm EST on 23 April 2013, the official Associated Press twitter feed offered an unsettling announcement: “Breaking: Two Explosions in the White House and Barack Obama is injured.” The...
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[INFOGRAPHIC] Australian Business and Financial Journalists Social Media...
FTI Consulting’s 2013 business and financial journalist social media research FTI Consulting recently surveyed a significant portion of Australian business and finance journalists to find out how they...
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Warren Buffett joins Twitter
Warren Buffett’s Twitter account On Wednesday, octogenarian billionaire Warren Buffett joined Twitter and has (in the past day) garnered over 200,000 followers. Perhaps it isn’t so surprising given...
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The 2013 Federal Budget plays out on social media
Social media loves a budget announcement and there was definitely a surge in conversations with #budget2013, Wayne Swan and Joe Hockey trending nationally. The reaction to the budget, in general, has...
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Creating a content powerhouse
A comprehensive and impactful content marketing program should be a pillar of any communications platform Only a few years ago, publishing was the exclusive domain of a privileged and connected cadre...
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7 ways to improve your LinkedIn profile
LinkedIn is an ideal platform for professional networking. It facilitates new business connections, and can help drive both business and professional development. It’s also a great recruitment tool....
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Twitter for business – Australia’s top 6 companies
Australian Business and financial journalists named six big Australian companies as the best performers on the microblogging platform Twitter. They felt Australian business was not using social media...
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Using ‘social’ to engage employees in a newly merged organisation
In Australia and around the world, mergers and acquisitions have been a major focus of our work as communicators at FTI Consulting. We’ve helped hundreds of companies in fast moving M&A situations...
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Do PR stunts work?
As long as there are marketing budgets, the debate over PR and marketing stunts will continue. Organisations need to carefully consider their goals before spending big, with consumer-facing companies...
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5 ways to make your next media release more social
The changing digital habits of Australians have led to a re-think of how media releases can be presented to make maximum impact on your audience. Research shows that six out of seven journalists use...
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7 great apps for business
Using your smartphone or tablet to get work done is made easier with some great apps. While we are not affiliated with any of the apps listed below, we’ve listed some apps that we think make our days...
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Financial advisers get social
The research has it – “the social adviser” is growing market share and developing closer client relationships thanks to social media. A survey conducted by FTI Consulting Strategic Communications, in...
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Internet privacy inquiry calls for submissions
Privacy, especially with the proliferation of social networks, has often been mentioned as the next big area of law reform. Horror stories have captured the attention of popular media, and the...
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FTI Consulting Corporate Affairs Seminar 2013
An exclusive event for Australia’s leading corporate affairs and communications professionals. Speakers included: - former Premier of Victoria Jeff Kennett AC - Joanne Gray (Editor, AFR Boss Magazine)...
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Using social business to generate revenue
Adopting “social business” strategies is a tall order for many businesses, and professional services firms are among the most sceptical. While social media has become a pervasive means of communication...
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Twitter for Financial Reporting
In the latest sign that social media is gaining early stage acceptance in the Australian financial markets, FTI research shows that in the August results season, 35 companies in the ASX 100 used...
View ArticleHow to Create Search Engine-Optimised Content
What is the key to ranking well on a search engine? Providing relevant and useful content for your target audience. Google and other search engines will prioritise websites based on how users interact...
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